What I Threw Out Today, part IV


Once upon a time, Abercrombie and Fitch was a fancy-schmancy sporting goods store. Y’know, with that Adirondack camp, WASPy type feel to it . IMG_1775

That company folded in 1977.

When I was in 5th grade, my dad took me on a father-son fishing trip along with another couple of dads and their sons.  abercrombie2

The trips were great, though. I loved the woods, the lakes, and being away with my dad. Is that why that shirt is still among my things? Odd thing is that it is almost assuredly a hand-me-down. I never went shopping at Abercrombie and Fitch. Also, having something from A&F was always a bit self-conscious, at least to me, and even at that age: those things were part of culture to which I didn’t belong.

For those of us who knew it when, it seemed so strange to see the name picked up by a store marketed to teens. Why that name? Clearly, it no longer had any real associations to anything. I cant stand the idea of paying to wear someone’s advertising, so I wouldn’t wear the stuff. But I’m not 16.

aberfitch

(I’m getting rid of this shirt, but it’s going into the giveaway box.Some lucky soul may find it at Savers or wherever.)

 

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Create a free website or blog at WordPress.com.

Up ↑

%d bloggers like this: